BORN IN AN ICONIC TATTOO STUDIO, ROOTED IN A DREAM OF UNRESTRAINED BEAUTY WITH A NONCONFORMIST + FEARLESS
SPIRIT, WE STARTED A REVOLUTION WITH TATTOO-INSPIRED MAKEUP + LIMITLESS CREATIVITY

WE CONTINUE THIS LEGACY.

TATTOOS ARE THE BOLDEST FORM OF ARTISTIC SELF-EXPRESSION. 

THIS DEEPLY PERSONAL INK SHOWS THE WORLD WHAT’S IN YOUR HEART: A TATTOO IS THE RESULT OF SOMETHING FELT SO PASSIONATELY THAT IT ACTUALLY BECOMES PART OF YOU.

HERE’S WHAT’S PART OF US

WE CELEBRATE THE INDIVIDUAL

We reject conventional beauty standards + sameness. We accept the beauty of our uniqueness + flaws.

WE GIVE A F*CK ABOUT THE WORLD

We care for our planet + all the beings who inhabit it. We believe outsiders are insiders + stand up for what’s right. 

WE CREATE HIGH-PIGMENT, HIGH-PERFORMANCE MAKEUP

We take inspiration from tattoo artistry to make our iconic products.

We give you the tools to live your beauty truth.